Sportsbet Symposium
Brand Identity, Typeface Design


Recognition:
Core77 Design Awards 2021 (student notable), DNA Paris Design Awards (winner), Type Directors Club 67 (typographic exellence)


Special thanks to:
Rudy Manning, Miles Mazzie, Ivan Cruz, and Roy Tatum  

Sportsbet Symposium an event happening at The HOUSE. Topics will range from legislative issues to business strategies. A modular grid typeface that is created as part of the identity system for the event. The typeface is inspired by constantly changing variables from dynamic games’ scores on sports betting boards. The font uses the same grid as The HOUSE’s main brand identity’s typeface.


Work Process